Brand Sheet · v1.0
artificialBRIDGE
Industry-agnostic software · monochrome identity system
Clearspace & minimum size
Keep clear margin = ½ the symbol height (½X) on all sides. Nothing intrudes.
wordmark min 90px wide
Color
The mark is monochrome by rule. Use Midnight on light, Paper on dark, true black for single-color print/fax/engraving. No gradients.
Typeface — Manrope
artificial
Manrope Light · 300 · lowercase
BRIDGE
Manrope ExtraBold · 800 · uppercase
The identity lives in the case + weight shift. The wordmark is shipped outlined — no font needed to render it. Set supporting copy in Manrope 400–500.
Usage
Do
- Keep the mark one flat color
- Give it ½X clearspace
- Use the Connector icon for squares / favicons / avatars
- Use outlined SVG for production; PNG only where SVG is unsupported
Don't
- Recolor, gradient, or add effects/shadows
- Stretch, rotate, or close the crown gap on the Span
- Set the wordmark in a substitute font
- Place the mark on a busy photo without a solid plate